Update: an offer in this post has changed since we wrote it. We're updating it; the deal cards below always show today's prices.
The short answer
Amazon has not announced the Great Republic Day Sale 2027 or its bank offers yet, so any 'confirmed' date on a video thumbnail is a guess. The last two editions started on 13 January 2025 and 16 January 2026, with SBI as the sale bank partner both times; details are in the history below. The card offers in the table further down are today's Amazon offers, not the Republic Day sale's.
StatusNot announced yet: no dates, early access or sale bank offer from Amazon so far
StartNot announced yet
EndNot announced yet
Sale bank offerNot announced yet
Last editionStarted 16 January 2026
Source: the store's announcement →Dates and bank offers in the last Great Republic Day Sales
- 2026 Started on 16 January 2026. Amazon's page, published on 9 January 2026, named instant savings on SBI Credit Card and EMI transactions, and cashback on the Amazon Pay ICICI Bank credit card. It gave no start time and no end date. (source)
- 2025 Went live at 12 pm (noon) on 13 January 2025, after a 12-hour early access only for Prime members, and ran as a 7-day event until 19 January 2025. Bank offers: an instant discount on SBI Credit Card and EMI transactions, and cashback on the Amazon Pay ICICI Bank credit card for Prime members. (source)
Card offers running on Amazon today (not the Republic Day sale's offers)
| Bank | Discount | Max saving | Min order | Payment | Ends |
|---|
HSBC credit | 20% | ₹3,000 | ₹10,000 | Full payment | Not stated |
Indian Bank credit | 15% | ₹2,000 | ₹299 | Full payment | 30 Nov 2026 |
Kotak Mahindra Bank credit | 7% | ₹1,500 | ₹10,000 | EMI only | Not stated |
J&K Bank credit | 10% | ₹1,500 | ₹1,500 | Full payment | 30 Nov 2026 |
Federal Bank credit | 5% | ₹1,500 | ₹10,000 | EMI only | Not stated |
IndusInd Bank credit | 10% | ₹1,000 | ₹5,000 | EMI only | Not stated |
Punjab National Bank debit | 10% | ₹1,000 | ₹1,500 | Full payment | 31 Dec 2026 |
These are the offers running today, not the sale's own offers.
How to get the best price in the Great Republic Day Sale
- Wait for Amazon's own date and bank listAmazon posts its sale dates and sale bank partners on its news site. In 2026 its sale page went up on 9 January, a week before the sale started. Until then, a 'date confirmed' video is a guess, so don't delay a purchase you need because of one.
- Don't count on today's card offers in JanuaryThe offers in the table above are today's, each with its own end date. In the last two editions the sale partner was SBI, which isn't one of today's Amazon card offers.
- Note today's price nowThe biggest doubt shoppers raise is whether the sale price is really lower than before. Paste the product link into RogerKart's price check today, so you can compare on sale day and ignore the strike-through price.
- Check the card offer before you payA bank discount applies only if the offer shows for that product and your card. Enter your card on the payment page and confirm the discount is applied. Each card offer has its own cap and minimum order, and some work only on EMI.
- Use Prime early access if you have PrimeIn 2025, Prime members got a 12-hour head start before the sale opened to everyone. If you already pay for Prime, use it on the phones and TVs you want most.
FAQs
When is the Amazon Great Republic Day Sale 2027?
Amazon has not announced it yet. For 2026, Amazon published its Great Republic Day Sale page on 9 January 2026, a week before the sale started on 16 January, so treat any earlier "confirmed" date as a guess. More guides like this are in our sale guides.
What time does the Great Republic Day Sale start?
For 2025, Amazon said the sale went live at 12 pm, which is noon, after a 12-hour early access only for Prime members. The time can change each year, so check the 2027 announcement before you set an alarm.
Which bank will give the discount in the 2027 sale?
Amazon hasn't said. In both 2025 and 2026 the sale's instant discount was on SBI Credit Card and EMI transactions, with cashback on the Amazon Pay ICICI Bank credit card alongside, but each year's partner comes only with Amazon's announcement.
Will today's bank offers work in the Republic Day sale?
Don't count on it. Today's Amazon offers, from banks such as HSBC, YES Bank, Kotak and Indian Bank, each have their own end date, and SBI, the last two sales' partner, isn't among them. See every live offer on RogerKart card offers.
Should I buy a phone or earbuds now or wait for the Republic Day sale?
Buy now if today's card price is one you're happy with, because the sale has no date yet and its discounts aren't known. Check the exact model on RogerKart's price check, and browse today's checked deals for phones and earbuds at your budget.
Sources
Who made this

Abinash B · Founder of RogerKart. Spots fake deals and padded MRPs, and sets the rules for every price check on the site.
Written from the banks' and stores' own terms and RogerKart's checked prices and offers, under our editorial rules. How we check.